eCommerce

Whether you are set to do business on Lazada, Shopee, Amazon or other marketplaces, being an approved merchant on the marketplace is just the beginning of your journey in eCommerce.

eCommerce

In the recent past, shoppers followed a linear path to purchase. Today, they are accustomed to mingling with brands in a multi-channel environment across multiple platforms, in the most seamless way possible. The notion of captive audiences are a thing of the past. Hence, a good concoction of an authentic brand narrative, arresting visual expression, and strategic media placement, is paramount to helping brands stand out from the crowded marketplace.

Storytelling in eCommerce

Storytelling is not just entertainment, but a fundamental part of being human. Stories let us share information in a way that creates an emotional connection. They help us to understand that information and each other, and it makes the information memorable. When it comes to making a purchase, a good story can be the difference between us falling in love with a product, and ignoring it altogether.

Therefore, it is important for brands to efficiently and effectively use their owned real estate, from the storefront, lorikeets to product thumbnails, within the eCommerce marketplace to tell their brand narratives that convert.

Brand Visibility in Marketplace and Beyond

Managing one or multiple eCommerce marketplaces can be complex, time-consuming, and resource-intensive for brands. We help brands relieve part of the loads by supporting all design and copywriting needs, so they can concentrate on strategic planning and sales performance.

We help design and build storefronts and offer monthly retainer services to support the design and copywriting needs for visibilities in the marketplace and beyond that include festival banner, promotion banners, product hero images, lorikeets, display banners, and social media ads.

Boosting Visibility, Traffic, and Sales with Paid Media

Paid media is a good, and probably the quickest, way of opening doors, even if just a crack, that would otherwise stay closed. For many shoppers, a promoted post or a display ad will be their first exposure to your brand. Whether the brand is fresh on the scene or well established, the opportunity to reach and engage a wider audience remains a priority.

From Search Engine Marketing (SEM), Display Ads on Google Display Network(GDN), Social Media Ads on Facebook, Instagram, TikTok, Twitter to CPAS Collaborative Ads, having a good paid media strategy is a must-have for eCommerce brands.